Topics Tagged: marketing pivot

Explore content across professions related to "marketing pivot".

Best Excel skills for aspiring Accountants

Accountant

pivot Tables and pivot Charts pivot tables are one of Excel’s most powerful features, especially for accountants who need to analyze large datasets quickly and efficiently. pivot tables allow you to summarize, filter, and group data dynamically.

Best Excel skills for aspiring Investment Bankers

Investment Banker

Data Analysis and pivot Tables Excel’s data analysis tools, particularly pivot tables, are essential for investment bankers when analyzing large amounts of financial data. pivot tables allow investment bankers to summarize, analyze, and visualize data in a dynamic and flexible way.

Best Excel skills for aspiring Auditors

Auditor

pivot Tables for Data Summarization pivot tables are one of Excel’s most powerful features, allowing auditors to summarize, analyze, and present data in a dynamic and flexible format. pivot tables are particularly useful for analyzing large datasets, as they allow auditors to group data by different criteria and view it from multiple perspectives.

Best Excel skills for aspiring Financial Analysts

Financial Analyst

pivot Tables and pivot Charts pivot tables are one of Excel’s most powerful features, allowing Financial Analysts to summarize, analyze, and present large amounts of data quickly. pivot tables enable users to organize data into meaningful categories and perform aggregation operations like sum, average, and count.

Best Excel skills for aspiring Tax Advisors

Tax Advisor

pivot Tables for Data Analysis pivot tables are one of Excel’s most powerful tools for summarizing and analyzing large datasets. As a tax advisor, pivot tables allow you to organize financial data, identify trends, and present tax-related information in a clear, concise manner.

Best Excel skills for aspiring Financial Planners

Financial Planner

pivot Tables and Data Aggregation Financial Planners often work with large sets of transactional or budgeting data. pivot Tables allow quick summarization and categorization: Summarize expenses by category and month Analyze investment returns by asset class Group income sources for budgeting purposes pivot Charts can also be used for instant visualizations tied to pivot Table data.

How to transition into a Market Research Analyst role from journalism

Market Research Analyst

With the right strategic pivot, training, and mindset, transitioning into a Market Research Analyst role can be both rewarding and achievable. Skills to build for a successful pivot To bridge the gap, focus on building technical and strategic business skills: Quantitative analysis: Learn how to work with data using tools like Excel, SPSS, or Python.

How to transition into a Data Analyst role from another tech job

Data Analyst

With strategic upskilling and a clear focus on data, you can smoothly pivot into the analytical side of tech and unlock new opportunities in a high-demand field. Start building a portfolio with: Data cleaning and exploratory analysis projects using public datasets Dashboard creation for sales, marketing, or operational metrics End-to-end case studies with business recommendations Host your work on GitHub or create a portfolio website to showcase your skills to recruiters and hiring managers.

How to transition into a Funnel Marketing Specialist role from journalism

Funnel Marketing Specialist

How to Transition into a Funnel marketing Specialist Role from Journalism For journalists considering a career pivot, transitioning into funnel marketing is a smart and strategic move. Funnel marketing Specialists use a combination of content creation, analytics, and automation to guide prospects through the customer journey — skills that journalists often already possess in different forms.

How to transition into a PPC Specialist role from journalism

PPC Specialist

Transitioning from journalism to a PPC Specialist role offers an exciting opportunity to combine content strategy with performance-driven marketing. With the right upskilling and mindset shift, journalists can pivot into paid media roles that value their attention to detail, audience insight, and writing expertise.

Best Excel skills for aspiring Payroll Managers

Payroll Manager

pivot Tables and Payroll Reporting pivot Tables are powerful for summarizing and analyzing large sets of payroll data: Summarize payroll costs by department, employee type, or pay period Compare overtime trends or benefit usage across timeframes Create dashboards to present high-level payroll summaries to HR or finance With filters and slicers, pivot Tables become interactive tools for quick insights.

How to transition into a Digital Marketing Analyst role from journalism

Digital Marketing Analyst

How to transition into a Digital marketing Analyst role from journalism Journalists and Digital marketing Analysts may seem worlds apart, but both careers center on storytelling, audience insight, and communication. With the digital landscape increasingly driven by data, many journalists are successfully pivoting to roles in analytics—particularly as Digital marketing Analysts.

How to transition into a Media Buyer role from journalism

Media Buyer

As the advertising industry becomes increasingly data-driven and narrative-focused, professionals with a background in journalism are well-positioned to pivot into media planning and buying roles. These strengths form a solid foundation for roles in performance marketing and paid media.

How to transition into a Tiktok Ads Manager role from journalism

Tiktok Ads Manager

From storytelling and audience analysis to fast-paced content creation, journalists are well-equipped to pivot into TikTok Ads Manager roles. This transition offers an exciting opportunity to apply your editorial strengths to data-informed campaigns, creative strategy, and performance marketing.

How to transition into a Brand Strategist role from journalism

Brand Strategist

With thoughtful positioning and skill development, journalists can successfully pivot into impactful roles in branding. Learn the key concepts such as: Brand positioning and differentiation Tone of voice and visual identity systems Brand guidelines and persona development marketing funnel awareness and strategic planning 2.

Top data tools every Data Analyst should master

Data Analyst

Its flexibility makes it ideal for quick explorations, pivot tables, and financial modeling. Use functions like VLOOKUP, INDEX-MATCH, and IF statements Build dynamic dashboards with pivot tables and charts Automate repetitive tasks with VBA macros Despite the rise of more advanced tools, Excel is still a must-have in a Data Analyst's toolbox.

How to transition into a Cloud Support Engineer role from another tech job

Cloud Support Engineer

Learn Core Cloud Concepts To pivot into cloud support, you need to understand how cloud infrastructure works. By identifying your transferable skills, building foundational cloud knowledge, and demonstrating your initiative through projects and certifications, you can pivot into this high-demand field with confidence.

How to transition into a Penetration Tester role from another tech job

Penetration Tester

With the right strategy, certifications, and hands-on experience, you can pivot into ethical hacking and start making an impact in offensive security. With a clear roadmap, continuous practice, and focused effort, professionals from IT, software development, and networking can successfully pivot into ethical hacking.

Best Excel skills for aspiring ESG Consultants

ESG Consultant

pivotTables and pivotCharts ESG Consultants often need to summarize large volumes of data across categories such as: Carbon emissions by location, scope, or business unit Supplier compliance across geographies Progress toward sustainability targets over time pivotTables enable quick grouping, filtering, and drilling down, while pivotCharts provide clear visualizations for reports and presentations. Power Query and Power pivot For more advanced tasks, these Excel tools streamline ESG data processing: Power Query: Automates data import, transformation, and cleansing from multiple sources Power pivot: Enables advanced data modeling and multi-table analysis using DAX formulas They’re ideal for managing large datasets like ESG surveys, supplier scorecards, or multi-year reporting data.

Best Excel skills for aspiring Mergers and Acquisitions Analysts

Mergers and Acquisitions Analyst

Key Excel skills for data analysis include: pivot Tables: pivot tables are one of the most powerful features in Excel for summarizing, analyzing, and visualizing large datasets. Aspiring M&A Analysts should be proficient in creating pivot tables to quickly aggregate and analyze data, such as financial performance, historical transactions, or industry comparables.

How to transition into a YouTube Marketing Specialist role from journalism

YouTube Marketing Specialist

How to Transition into a YouTube marketing Specialist Role from Journalism Journalists are natural storytellers, researchers, and communicators — all essential traits of a successful YouTube marketing Specialist. With your background in content creation and audience understanding, you already have the foundation — now it’s about learning how to apply it in the fast-moving world of YouTube marketing.

How Corporate Strategists analyze and manage risk

Corporate Strategist

projected performance Update forecasts and plans based on new data Continuous monitoring allows for timely pivots and improved decision-making.

How Corporate Strategists interact with senior management

Corporate Strategist

Their responsibilities include: Preparing market analyses, forecasts, and financial models Building business cases for new initiatives or investments Evaluating performance data to support strategic pivots By translating complex data into actionable insights, Strategists empower leaders to make informed, high-stakes choices. Final Thoughts Corporate Strategists who can build strong relationships with senior management play a pivotal role in shaping their company’s future.

What soft skills are essential for a Content Strategist?

Content Strategist

Communication and Collaboration Content Strategists work with cross-functional teams including design, UX, SEO, and marketing. pivot strategies based on performance data or stakeholder feedback Stay calm and resourceful under pressure Experiment with new tools or formats when challenges arise Flexibility keeps content strategies agile and relevant.

What certifications benefit a Revenue Analyst the most?

Revenue Analyst

Whether you're aiming for a promotion, a career pivot, or a deeper understanding of financial strategy, the right credential can help you get there with confidence and clarity.

How to transition into a IT Compliance Analyst role from another tech job

IT Compliance Analyst

With a clear understanding of expectations and a proactive approach to building relevant skills, you can pivot your career into a role that combines technology, governance, and meaningful impact.

How to transition into a SEO Specialist role from journalism

SEO Specialist

Join LinkedIn groups, Reddit communities, or local SEO meetups Follow SEO experts on social media to stay current Ask for informational interviews to learn from those who’ve made similar transitions Mentorship and community support can accelerate your career pivot.

What soft skills are essential for a SEO Specialist?

SEO Specialist

Quickly pivot strategies in response to algorithm changes Stay up-to-date with Google updates, new tools, and best practices Experiment with emerging techniques and platforms (like voice or AI search) Being curious and adaptable makes SEO efforts more innovative and future-proof.

How to transition into a Network Engineer role from another tech job

Network Engineer

By focusing on core networking concepts, certifications, and hands-on practice, you can successfully pivot into this high-demand, infrastructure-driven role.

How to transition into a Product Manager (Tech) role from another tech job

Product Manager (Tech)

With the right strategy, mindset, and preparation, you can pivot into a Technical PM role that aligns with your strengths and long-term goals.

What programming languages should a Business Intelligence Analyst know?

Business Intelligence Analyst

DAX (Data Analysis Expressions) Why it’s important: DAX is a formula language used in Power BI and Excel's Power pivot to build complex measures and calculated columns.

What soft skills are essential for a Community Manager?

Community Manager

Adaptability allows you to: Embrace new tools, features, and formats pivot strategies based on analytics or member feedback Adjust your approach to suit different personalities or demographics 6.

Essential skills for Clinical Research Associates working under pressure

Clinical Research Associate

Flexibility and Adaptability Trial conditions can change rapidly, and CRAs must pivot without compromising quality.

Essential skills for Healthcare Administrators working under pressure

Healthcare Administrator

Embracing changes in policy, technology, or staffing models Staying calm in fluid and unpredictable environments pivoting quickly when original plans are no longer viable Adaptable leaders thrive even when the healthcare landscape shifts rapidly.

How to transition into a Event Marketing Manager role from journalism

Event Marketing Manager

How to transition into an Event marketing Manager role from journalism Journalists possess many of the foundational skills that align perfectly with event marketing. For those looking to pivot from journalism to event marketing, the key is understanding how to reframe your experience, fill technical knowledge gaps, and position yourself as a strategic planner and audience engager.

What soft skills are essential for a Marketing Manager?

Marketing Manager

What soft skills are essential for a marketing Manager? While technical knowledge and strategic thinking are vital in marketing, soft skills are what truly empower marketing Managers to lead effectively and drive success across campaigns. Whether managing a team, presenting ideas to executives, or navigating client relationships, soft skills are key to ensuring marketing efforts not only perform well—but also align with broader business goals.

What soft skills are essential for a Market Research Analyst?

Market Research Analyst

Being flexible allows analysts to pivot quickly and continue delivering value under pressure. Collaboration: Analysts regularly work with marketing teams, product managers, and clients.

What soft skills are essential for a Event Marketing Manager?

Event Marketing Manager

What soft skills are essential for an Event marketing Manager? While event execution requires tactical know-how and logistical precision, soft skills are the real engine behind a successful Event marketing Manager. From coordinating with cross-functional teams to engaging audiences and managing last-minute challenges, emotional intelligence and interpersonal abilities are just as important as marketing tools and strategies.

What soft skills are essential for a Digital Marketing Analyst?

Digital Marketing Analyst

What soft skills are essential for a Digital marketing Analyst? While technical expertise and data fluency are vital for Digital marketing Analysts, soft skills play an equally important role in ensuring success. Below are the most essential soft skills every Digital marketing Analyst should develop.

What soft skills are essential for a YouTube Marketing Specialist?

YouTube Marketing Specialist

What Soft Skills Are Essential for a YouTube marketing Specialist? Success on YouTube is about more than algorithms and editing — it’s about connection, creativity, and communication. While technical know-how is vital, soft skills are equally important for YouTube marketing Specialists aiming to build lasting impact.

Core responsibilities of a modern Brand Strategist

Brand Strategist

In today’s digital and competitive landscape, the modern Brand Strategist plays a pivotal role in guiding how a company presents itself to the world and connects with its audience. They work closely with marketing, creative, product, and executive teams to ensure that every touchpoint — from a logo to a landing page — communicates a unified message and value proposition.

What soft skills are essential for a Influencer Marketing Coordinator?

Influencer Marketing Coordinator

What soft skills are essential for a Influencer marketing Coordinator? Success in influencer marketing isn't just about knowing the latest trends or mastering campaign tools—it's about people. Influencer marketing Coordinators operate at the intersection of communication, creativity, and relationship management.

How to transition into a AI Content Strategist role from journalism

AI Content Strategist

How to transition into a AI Content Strategist role from journalism Journalists are natural storytellers, skilled in research, interviewing, and distilling complex information into engaging narratives—making them well-positioned to pivot into roles in content strategy. With the rise of AI in marketing, transitioning into an AI Content Strategist role is an excellent path for journalists seeking new challenges and digital career growth.

How to transition into a Content Strategist role from journalism

Content Strategist

With a few adjustments in tools, terminology, and goals, journalists can successfully pivot into content strategy careers in tech, marketing, and UX. Fill Knowledge Gaps with Online Learning To make the transition smoother, journalists can upskill with online courses focused on: SEO and keyword research Content marketing strategy and automation UX writing and customer journey mapping Analytics platforms like Google Analytics or Looker Studio Certifications from platforms like HubSpot Academy, Content marketing Institute, and Coursera can also enhance your resume.

How to build a career as a Corporate Strategist in finance

Corporate Strategist

Whether you're a student or a professional pivoting from another field, here’s how to build a successful career as a Corporate Strategist in finance. Understand the Role of a Corporate Strategist Corporate Strategists support executive leadership by: Analyzing markets, competitors, and internal performance Identifying growth opportunities and cost efficiencies Developing long-term strategic plans Supporting mergers, acquisitions, and partnerships Monitoring strategic KPIs and execution progress They often work cross-functionally with finance, operations, marketing, and HR teams to ensure alignment.

What soft skills are essential for a PPC Specialist?

PPC Specialist

Effective Communication PPC Specialists often need to explain complex advertising concepts to clients, marketing managers, or cross-functional team members who may not be technical. Quickly pivot campaigns in response to data or market shifts Stay up to date with Google Ads, Meta Ads, and other platform changes Learn new tools and strategies as trends evolve Adaptable professionals are better equipped to maintain ROI in unpredictable conditions.

What soft skills are essential for a CRM Manager?

CRM Manager

In a role that combines marketing, analytics, and relationship-building, soft skills ensure that strategies are not only data-driven but also customer-centric. Explain data-driven insights in simple, actionable language Collaborate with marketing, sales, and customer support departments Craft persuasive messaging for customer-facing campaigns Strong communication bridges the gap between strategy and execution.

What soft skills are essential for a Brand Strategist?

Brand Strategist

Strong collaboration skills are necessary to: Work across marketing, design, product, and executive teams Build consensus and foster alignment around brand direction Support the execution of strategy with cross-functional inputs 5. A successful strategist can: pivot strategies without losing focus on brand essence Adjust to new creative styles, audiences, or competitive landscapes Stay curious and open to emerging trends and technologies 6.

Freelance vs agency work for Conversion Rate Optimizers

Conversion Rate Optimizer

Whether you're just entering the CRO field or considering a career pivot, understanding the differences between freelance and agency roles can help you align your work style with your goals. Agency CROs are typically part of a larger digital marketing or UX agency.

What soft skills are essential for a Copywriter?

Copywriter

Communication Skills As a Copywriter, you should be able to explain your creative decisions and align with broader marketing objectives. Brainstorm fresh headlines, angles, or campaign themes Find new ways to say familiar things pivot messaging based on performance data or audience response Creative thinkers help brands stand out in crowded markets.

Related Tags

#marketing pivot from media#marketing career pivot#pivoting to market research#pivot table analysis#pivot tables