Topics Tagged: email automation for events

From initial planning to post-event analytics, leveraging the right technology can dramatically improve efficiency and event performance. Event planning and project management tools Keeping timelines, tasks, and teams organized is critical for seamless execution.

What soft skills are essential for a Email Marketing Specialist?

How to transition into an email Marketing Specialist role from journalism As a journalist, you already possess many of the skills that are vital for a successful career in email marketing. Writing compelling content, conducting audience research, and understanding how to tell a story are all skills that translate perfectly into the world of email marketing.

How to transition into a Event Marketing Manager role from journalism

for those looking to pivot from journalism to event marketing, the key is understanding how to reframe your experience, fill technical knowledge gaps, and position yourself as a strategic planner and audience engager. Storytelling: Crafting narratives and compelling messaging is essential for promotional content and event branding.

Best tools every Funnel Marketing Specialist should use

They help marketers: Track user interactions across touchpoints Score and segment leads based on behavior Align marketing with sales for better conversion Popular CRM tools: HubSpot CRM ? ideal for inbound marketing integration Salesforce ? enterprise-grade customization and automation Pipedrive ? user-friendly interface for small and mid-sized teams 2. Marketing automation Platforms automation tools enable lead nurturing, personalized messaging, and workflow automation.

How to transition into a Funnel Marketing Specialist role from journalism

How to Transition into a Funnel Marketing Specialist Role from Journalism for journalists considering a career pivot, transitioning into funnel marketing is a smart and strategic move. Funnel Marketing Specialists use a combination of content creation, analytics, and automation to guide prospects through the customer journey — skills that journalists often already possess in different forms.

Core responsibilities of a modern Marketing Automation Specialist

Core responsibilities of a modern Marketing automation Specialist Marketing automation Specialists are crucial for driving efficient and personalized marketing campaigns at scale. By leveraging automation tools, data insights, and cross-channel strategies, they streamline processes, enhance customer engagement, and optimize lead nurturing.

Best tools every Marketing Automation Specialist should use

Best tools every Marketing automation Specialist should use Marketing automation Specialists rely on a wide range of tools to streamline processes, manage campaigns, and track performance. From email marketing platforms to CRM systems and analytics tools, having the right toolkit is crucial for success.

Best tools every Email Marketing Specialist should use

Best tools every email Marketing Specialist should use Success in email marketing relies not just on strategy and content, but also on the tools that power your workflows. From automation and segmentation to design and analytics, the right platforms can save time, increase efficiency, and boost campaign performance.

What makes a Marketing Automation Specialist's portfolio successful?

What makes a Marketing automation Specialist's portfolio successful? A well-crafted portfolio is a vital tool for Marketing automation Specialists to showcase their expertise and experience. Whether you're applying for a new role or pitching your services to a client, here’s what makes a Marketing automation Specialist’s portfolio stand out and show your value as an automation expert.

Emerging trends Marketing Automation Specialists should know in 2025

Emerging trends Marketing automation Specialists should know in 2025 The marketing landscape is constantly evolving, and staying ahead of emerging trends is crucial for Marketing automation Specialists. In 2025, we expect to see rapid changes driven by new technologies, shifting customer behaviors, and evolving marketing platforms.

Common KPIs tracked by Marketing Automation Specialists

Common KPIs tracked by Marketing automation Specialists Marketing automation Specialists rely on data to optimize campaigns, track performance, and improve return on investment (ROI). KPIs (Key Performance Indicators) provide measurable insights into how well automation efforts are driving engagement, conversions, and overall business goals.

Core responsibilities of a modern Event Marketing Manager

In today’s hybrid world—where in-person, virtual, and hybrid events coexist—Event Marketing Managers must combine creativity with data-driven strategy. Event strategy and goal setting Successful events begin with a clearly defined strategy that ties into broader marketing and business objectives.

How to write compelling content as a Event Marketing Manager

Whether it's an event landing page, promotional email, or post-event recap, compelling content plays a central role in every phase of the event lifecycle. Know your audience and event goals Great content begins with a clear understanding of who you're writing for and what the event is designed to achieve.

How to transition into a Email Marketing Specialist role from journalism

How to transition into an email Marketing Specialist role from journalism As a journalist, you possess many transferable skills that can set you up for success in the world of email marketing. Your ability to write clearly, research topics deeply, and understand audience needs are all crucial to crafting effective email campaigns.

Emerging trends Email Marketing Specialists should know in 2025

Emerging trends email Marketing Specialists should know in 2025 email marketing continues to evolve, and staying up to date with emerging trends is essential for any email Marketing Specialist. As new technologies, platforms, and consumer behaviors shape the digital marketing landscape, adapting to these changes will allow you to create more effective, personalized, and engaging campaigns.

Best tools every Marketing Manager should use

Marketing Manager

Best tools every Marketing Manager should use In today’s data-driven and fast-paced marketing landscape, the right tools can make all the difference for a Marketing Manager. From campaign automation to performance analytics, these tools help streamline daily operations, improve collaboration, and drive results.

What makes a Email Marketing Specialist's portfolio successful?

What makes a successful email Marketing Specialist's portfolio? An email Marketing Specialist's portfolio is not just a collection of emails—it’s a showcase of strategy, creativity, data analysis, and measurable results. A well-curated portfolio demonstrates your ability to craft engaging, targeted emails that drive conversions, build relationships, and align with business goals.

Best tools every CRM Manager should use

From CRM platforms and email marketing software to analytics and customer feedback tools, the tech stack of a CRM Manager empowers smarter decisions, stronger engagement, and scalable growth. Core CRM platforms A powerful CRM platform is the foundation of customer relationship management.

Emerging trends PPC Specialists should know in 2025

PPC Specialist

Emerging trends PPC Specialists should know in 2025 In the fast-paced world of digital advertising, staying current with evolving trends is essential for PPC Specialists. As algorithms, platforms, and user behavior continue to shift, paid media professionals must adapt their strategies to remain effective and competitive.

What soft skills are essential for a Marketing Automation Specialist?

What soft skills are essential for a Marketing automation Specialist? While technical expertise in automation tools and data analysis is critical for Marketing automation Specialists, soft skills are equally important in ensuring campaigns run smoothly and that you can communicate effectively with teams, clients, and stakeholders. Soft skills such as communication, problem-solving, and collaboration are key to managing complex automation workflows, optimizing campaigns, and driving meaningful customer engagement.

How to write compelling content as a Marketing Automation Specialist

How to write compelling content as a Marketing automation Specialist As a Marketing automation Specialist, you may not always be the one crafting every piece of content, but you are responsible for creating and overseeing campaigns that drive engagement, conversions, and long-term customer relationships. The key to success in this role is understanding how to develop content that resonates with your audience while supporting the goals of the broader marketing automation strategy.

Core responsibilities of a modern Email Marketing Specialist

Core responsibilities of a modern email Marketing Specialist email remains one of the most powerful digital marketing channels for engaging audiences, nurturing leads, and driving conversions. A modern email Marketing Specialist is responsible for strategizing, crafting, executing, and analyzing email campaigns that align with business goals and customer journeys.

Core responsibilities of a modern CRM Manager

Customer data management and segmentation CRM Managers are responsible for organizing and optimizing customer data to build targeted strategies. email and marketing automation CRM Managers execute lifecycle marketing programs using automation tools to nurture customers through every stage of the funnel.

Emerging trends Growth Hackers should know in 2025

Emerging trends Growth Hackers should know in 2025 Growth hacking is a constantly evolving field, and staying ahead of the latest trends is essential for achieving long-term success. AI-Powered Marketing and automation Artificial intelligence (AI) is revolutionizing many aspects of marketing, and Growth Hackers are increasingly leveraging AI-powered tools to optimize campaigns, automate tasks, and personalize user experiences.

What makes a Event Marketing Manager's portfolio successful?

Business Development Manager

What makes an Event Marketing Manager's portfolio successful? An Event Marketing Manager’s portfolio is more than a showcase of past events—it’s a strategic narrative that highlights planning expertise, brand storytelling, audience engagement, and measurable outcomes. Whether you're applying for an agency role, corporate position, or freelance opportunity, here’s what makes your portfolio effective, professional, and impactful.

Emerging trends E-commerce Specialists should know in 2025

E-commerce Specialist

AI and automation in personalization Artificial Intelligence (AI) is transforming how e-commerce stores deliver personalized shopping experiences. Dynamic product recommendations based on real-time data email and SMS automation triggered by user actions AI-driven chatbots providing 24/7 customer service and upselling As personalization becomes the norm, AI tools empower brands to deliver relevant content at scale.

Trends shaping the future of Business Development Managers

Understanding these trends is essential for BDMs who want to lead growth initiatives and drive long-term success. Emphasis on Digital Selling and automation The traditional sales cycle is being transformed by digital tools and automation: CRM platforms, email automation, and AI-driven prospecting tools improve lead generation and outreach efficiency Social selling on platforms like LinkedIn has become an essential part of connecting with decision-makers Digital proposals and contract signing tools speed up the deal-closing process Takeaway: BDMs who embrace digital workflows gain a competitive edge in reaching and converting prospects.

Best tools every Growth Hacker should use

Best tools every Growth Hacker should use Growth hacking is a data-driven and experimental approach to driving growth, and having the right tools is crucial for success. Marketing automation Tools Marketing automation tools allow Growth Hackers to streamline repetitive tasks, scale their marketing efforts, and deliver personalized experiences to customers.

Best tools every E-commerce Specialist should use

E-commerce Specialist

Best tools every E-commerce Specialist should use E-commerce Specialists rely on a powerful arsenal of tools to manage online stores, drive conversions, enhance the customer experience, and analyze performance. From product management to marketing automation, analytics, and customer service, having the right tech stack is essential for success in modern e-commerce operations.

Emerging trends Funnel Marketing Specialists should know in 2025

AI and Marketing automation Advancements Artificial Intelligence (AI) is transforming every stage of the marketing funnel. Funnel Marketing Specialists are increasingly using AI for: Predictive lead scoring and segmentation Chatbots and conversational marketing for real-time engagement Automated content creation and A/B testing email subject line and ad copy optimization using AI writing tools AI not only improves campaign efficiency but also enables deeper personalization at scale.

Emerging trends CRM Managers should know in 2025

In 2025, successful CRM strategies are driven by a blend of automation, data ethics, AI insights, and omnichannel engagement. Staying informed about emerging trends empowers CRM professionals to adapt their systems, refine communication strategies, and unlock new growth opportunities.

What a week looks like for a busy Career Coach

Career Coach

What a Week Looks Like for a Busy Career Coach Career Coaches wear many hats throughout the week—mentor, educator, strategist, and connector. Whether working in a school, college, or career center, Career Coaches guide individuals as they clarify goals, build confidence, and prepare for the future.

Common KPIs tracked by Event Marketing Managers

Common KPIs tracked by Event Marketing Managers Event Marketing Managers are responsible for delivering experiences that not only engage attendees but also meet strategic business goals. To gauge event success and identify opportunities for improvement, managers rely on key performance indicators (KPIs).

What soft skills are essential for a Event Marketing Manager?

What soft skills are essential for an Event Marketing Manager? While event execution requires tactical know-how and logistical precision, soft skills are the real engine behind a successful Event Marketing Manager. Craft persuasive messaging across emails, landing pages, and social posts Communicate expectations, updates, and timelines clearly to internal teams and vendors Tell a cohesive story across all event touchpoints to maintain brand consistency Strong communicators ensure smooth collaboration and boost event engagement through compelling narratives.

Top data tools every QA Engineer should master

QA Engineer

Top Data Tools Every QA Engineer Should Master Modern QA Engineers go beyond manual testing to work with automation, performance testing, data validation, and analytics. SQL (Structured Query Language) SQL is foundational for any QA professional dealing with relational databases.

Top data tools every Help Desk Technician should master

Help Desk Technician

To perform these tasks effectively, technicians must be fluent in using various data tools that streamline operations, enhance troubleshooting, and improve customer service. Why Data Tools Matter for Help Desk Technicians In IT support, data tools help technicians: Track ticket trends and common user issues Automate repetitive tasks like system checks or user provisioning Pull logs and system data for deeper analysis Generate reports for service performance and uptime Collaborate with cross-functional teams more effectively Whether working in a corporate IT department or a managed services provider, technicians who understand and use data tools add measurable value.

What a week looks like for a busy College Professor

College Professor

What a Week Looks Like for a Busy College Professor College Professors juggle multiple roles throughout the week—educator, researcher, mentor, advisor, and committee member. Here’s an overview of what a typical week might look like for a busy College Professor.

What a typical day looks like for a Sound Engineer

Sound Engineer

What a typical day looks like for a Sound Engineer The life of a Sound Engineer is dynamic, detail-driven, and creatively rewarding. Depending on the type of projects they handle—music production, film post-production, live events, podcasts, or games—their daily routine can vary widely.

How to transition into a CRM Manager role from journalism

As brands strive to deliver personalized, meaningful communication at scale, former journalists are finding a natural career path in CRM roles. Why journalists make great CRM Managers Many of the core skills journalists develop align closely with what CRM teams need: Audience understanding: Journalists know how to identify and tailor messaging to specific reader personas—essential for customer segmentation.

How to write compelling content as a CRM Manager

How to write compelling content as a CRM Manager In a customer-centric digital landscape, content is a core tool for driving engagement and loyalty. for CRM Managers, writing isn’t just about sending emails—it’s about crafting personalized, data-informed communication that guides customers through every stage of their journey.

What makes a CRM Manager's portfolio successful?

What makes a CRM Manager's portfolio successful? A CRM Manager’s portfolio is more than a list of tools used or campaigns executed—it’s a strategic showcase of how customer data, automation, and content were used to drive retention, engagement, and revenue. Campaign case studies: Include 2?4 deep dives into CRM initiatives with the following structure: Objective: What was the business or customer problem? Strategy: What approach or tools did you use? Execution: What segments, channels, and content were involved? Results: Share KPIs like retention lift, email engagement, or LTV growth.

Core responsibilities of a modern Growth Hacker

Business Intelligence Analyst

A Growth Hacker is responsible for using creative, low-cost strategies to drive user acquisition, engagement, and retention while experimenting with innovative marketing tactics. These experiments often involve testing various tactics, such as product features, pricing, and marketing channels, to identify what works best for the business.

Emerging trends Marketing Managers should know in 2025

Marketing Manager

Emerging trends Marketing Managers should know in 2025 The marketing landscape is evolving rapidly, and staying ahead of emerging trends is essential for every Marketing Manager. As consumer behaviors shift, technologies advance, and platforms evolve, marketing strategies must adapt to remain effective and relevant.

How to find consistent work as a Photographer

Photographer

How to find consistent work as a Photographer Consistent work is the foundation of a successful photography career—especially for freelancers and independent professionals. Optimize for web and mobile: Use platforms like Squarespace, format, or your own custom site.

How to find consistent work as a Voice Actor

Voice Actor

In this article, we’ll explore strategies for securing regular work, from building your brand and diversifying your skill set to utilizing online platforms and word-of-mouth marketing. Create a strong online presence: A website and social media profiles are essential for showcasing your work, portfolio, and services.

Remote work tips for successful Business Intelligence Analysts

Remote Work Tips for Successful Business Intelligence Analysts As remote and hybrid work environments become the norm, Business Intelligence (BI) Analysts must adapt to new ways of delivering insights, collaborating across teams, and ensuring data accuracy—all without being in the same room. Here are practical tips for success.

What a typical day looks like for a IT Support Specialist

IT Support Specialist

What a Typical Day Looks Like for a IT Support Specialist An IT Support Specialist plays a central role in keeping an organization’s technology running smoothly. But what exactly does a typical day involve for someone in this role? While tasks may vary by company size and industry, the daily structure tends to follow consistent patterns centered around user support, system maintenance, and proactive problem-solving.

How to transition into a Growth Hacker role from journalism

As a Growth Hacker, you'll be responsible for driving user acquisition, improving conversion rates, and testing creative strategies to scale business growth. Whether it’s a blog post, email, or landing page, your content should tell a story that highlights the problem your product solves, how it works, and the benefits users will experience.

Common KPIs tracked by Funnel Marketing Specialists